Employee Benefits
2026 Benefits State of the Union: High-Cost Drugs and What They Mean for Your Health Plan
According to Mployer Insights’ 2026 analysis of 50,000+ employer health plans, prescription drugs account for over 25% of total benefit expenses, with Tier 4 specialty drugs driving the majority of high-cost claims. While Tier 4 copays average $123 with coinsurance requirements in 31% of plans, individual oncology therapies like Darzalex Faspro ($170,800/yr) and Keytruda ($158,200/yr) frequently exceed average individual stop-loss deductibles ($141,938). To mitigate exposure, self-funded employers are increasingly turning to independent, transparent PBM models and biosimilar substitution—which yields up to a 73% net cost reduction per patient.
August 9, 2026

The Likely Fastest-Growing Line in Your Benefits Budget

Modern medicine has produced remarkable advances. Cancer therapies that were not available five years ago are now extending and saving lives. Treatments for autoimmune diseases, multiple sclerosis, and rare genetic conditions are giving employees and their families real options where few existed before. As an employer, providing access to these treatments through your benefit plan is one of the most meaningful things your organization does for the people who work there.

It also comes with a financial reality that every benefits decision maker needs to understand clearly. Over 25% of total employer health benefit expenses are now driven by prescription drugs, and within that figure, a small number of specialty drugs account for an outsized share of the cost. A single covered employee on an oncology therapy can generate $100,000 to $170,000 or more in annual drug spend. A handful of members on these treatments can represent a larger budget impact than the entire pharmacy spend of the rest of your workforce combined. The goal is not to restrict access to these medications. The goal is to understand how the system works, how costs flow, and how to structure your plan so that both your employees and your organization are best positioned for the long term.

This piece covers how the pharmacy benefit system works, how your plan’s tier structure determines who pays what, how stop-loss insurance interacts with high-cost drug claims, and what employers can do to manage this exposure thoughtfully.

The tier structure in the chart above reflects how plans already account for the cost complexity of specialty drugs. Tier 4, which is where specialty biologics and injectables are typically placed, carries significantly higher cost-sharing than the other tiers: an average employee copay of $123 and coinsurance requirements in 31% of plans. But Tier 4 behaves very differently from the other tiers. On Tier 1, 2, and 3 drugs, cost-sharing is relatively predictable and manageable. On Tier 4, the combination of high drug cost and percentage-based coinsurance can generate out-of-pocket exposure that approaches or exceeds a patient’s annual out-of-pocket maximum in a single month of therapy. How Tier 4 is structured, what controls are in place, and how the plan manages cost is one of the most consequential design decisions an employer makes.

Understanding Your Benefit Plan’s Pharmacy Options

How Pharmacy Benefit Managers Work

Most employer health plans do not manage pharmacy benefits directly. That function is delegated to a Pharmacy Benefit Manager, or PBM, which acts as the intermediary between the health plan, the pharmacy, and the drug manufacturer. The PBM builds and maintains the formulary, negotiates drug prices and rebates with manufacturers, contracts with pharmacy networks, and processes pharmacy claims. The three dominant PBMs, Express Scripts (owned by Cigna), CVS Caremark (owned by CVS Health / Aetna), and OptumRx (owned by UnitedHealth Group), together manage the pharmacy benefits of approximately 80% of covered lives in the United States. Each is affiliated with a major carrier, meaning that employers who use an ASO medical arrangement often default to the carrier’s affiliated PBM without realizing it. Independent PBMs such as Capital Rx, Navitus, and MedOne Pharmacy Benefit Solutions operate on transparent, pass-through pricing models that return all rebates to the plan rather than retaining them as PBM revenue. PBMs are compensated through administrative fees, spread pricing (charging the plan more than the pharmacy receives and keeping the difference), manufacturer rebates in exchange for formulary placement, and specialty pharmacy margin. For any employer managing meaningful specialty drug spend, understanding which of these revenue sources applies to your contract is essential.

How Drug Tiers and Cost-Sharing Work

Every pharmacy benefit plan organizes covered drugs into tiers, with cost-sharing that increases as you move from Tier 1 generics (avg. $12 copay) through Tier 2 preferred brands ($40), Tier 3 non-preferred brands ($71), and into Tier 4 specialty drugs ($123 copay, with coinsurance in 31% of plans). The tier placement of a drug affects both what the employee pays and, indirectly, what the plan pays, since tier placement drives utilization patterns. Plan sponsors have real levers here: step therapy (requiring a patient to try a lower-cost drug first), prior authorization, specialty pharmacy channel mandates, and formulary exclusions all affect Tier 4 cost without eliminating clinical access. These controls require balancing cost management with the reality that for many specialty drugs, no lower-cost alternative achieves the same clinical outcome.

How Stop-Loss Insurance Interacts with High-Cost Drug Claims

For self-funded employers, specialty drug claims are now among the most common triggers for individual stop-loss reimbursement. A single employee on a cancer therapy or rare disease treatment can generate pharmacy claims that exceed the plan’s specific stop-loss deductible, which averages $141,938 nationally for self-insured plans, within a single plan year. The mechanics: the employer pays all claims up to the deductible threshold, and the stop-loss carrier reimburses costs above it. Several dynamics are specific to high-cost drugs. At renewal, stop-loss carriers may laser a known high-cost member by raising their individual deductible or excluding them from coverage. Some carriers now specifically carve out GLP-1 medications or other high-utilization drug categories from stop-loss reimbursement, so employers adding new drug coverage should verify what their contract covers. Specialty drugs can also be administered under either the pharmacy benefit or the medical benefit depending on whether they are self-administered or clinic-administered, and some stop-loss contracts apply different terms to each channel. Employers should model their actual specialty drug cost distribution against their stop-loss deductible at every renewal to understand where the plan’s real exposure sits.

The Costliest Specialty Drugs: What They Treat and What They Cost

The chart below shows the highest-cost specialty and biologic drugs by average cost per patient, ranked from most to least expensive. Cancer therapies dominate the top of the list, but treatments for autoimmune conditions, MS, and inflammatory disease also appear, reflecting how broadly specialty drug spending is distributed across a workforce.

  • Darzalex Faspro (daratumumab/hyaluronidase) | $170,800 avg. annual cost per patient. Janssen (J&J). Multiple myeloma, a blood cancer. The highest-cost drug on the list by average patient cost. The subcutaneous formulation allows home administration, increasing the likelihood it flows through the pharmacy benefit rather than the medical benefit.
  • Keytruda (pembrolizumab) | $158,200 avg. annual cost per patient. Merck. FDA-approved across more than 40 cancer indications including lung, melanoma, head and neck, and bladder cancers. One of the most prescribed oncology drugs globally and one of the most common high-cost pharmacy claims in large employer plans.
  • Yervoy (ipilimumab) | $149,800 avg. annual cost per patient. Bristol-Myers Squibb. Melanoma and in combination with Opdivo for lung and other cancers. Combination Yervoy plus Opdivo therapy is among the highest per-patient drug cost regimens in common use.
  • Enhertu (trastuzumab deruxtecan) | $139,800 avg. annual cost per patient. AstraZeneca / Daiichi Sankyo. HER2-positive and HER2-low breast and gastric cancers. A significant recent clinical advance for patients with cancers that previously had limited options after first-line treatment.
  • Opdivo (nivolumab) | $135,600 avg. annual cost per patient. Bristol-Myers Squibb. Melanoma, lung, kidney, bladder, and other cancers. Frequently used in combination with Yervoy, compounding cost significantly when both are prescribed together.
  • Ocrevus (ocrelizumab) | $106,200 avg. annual cost per patient. Genentech. Relapsing and primary progressive multiple sclerosis. MS therapies are a persistent specialty drug cost driver because patients remain on therapy for years, making each diagnosed member a multi-year plan cost.
  • Entyvio (vedolizumab) | $56,600 avg. annual cost per patient. Takeda. Moderate-to-severe Crohn’s disease and ulcerative colitis. Inflammatory bowel disease therapies are among the most common specialty drug claims in employer plans because the conditions are prevalent in working-age adults.

Biosimilars: The Cost Opportunity Most Employers Are Not Fully Using

A biosimilar is a biologic drug that is highly similar to an already-approved reference biologic, with no clinically meaningful differences in safety, purity, or potency. Biosimilars are not generic drugs in the traditional sense, because biologic drugs are complex proteins manufactured from living cells and cannot be chemically replicated exactly. But they go through an FDA approval pathway that confirms their clinical equivalence to the reference product, and they cost significantly less. The biosimilar market has expanded rapidly as major biologic patents have expired. Humira, the world’s best-selling drug for much of the past decade, now has multiple biosimilar competitors in the U.S. Stelara has followed. The oncology biosimilar pipeline is maturing, with more approvals expected in the next two to three years.

The chart above shows what biosimilar substitution looks like in dollar terms. For Humira, the net price after rebates and negotiated discounts is $2,370 per box. The biosimilar Yusimry has an estimated net price of $635, a 73% reduction. For Stelara, the reference drug net price is $7,636 per box. The biosimilar Starjemza has an estimated net price of $4,010, a 47% reduction. For an employee on monthly Humira therapy, the difference between the reference drug and the biosimilar is approximately $21,000 per year in net plan cost. For a Stelara patient, the annual difference is approximately $43,500. Across even a small number of members on these therapies, biosimilar substitution is one of the highest-return cost management interventions available.

Plan sponsors have four main tools to drive biosimilar adoption: preferred formulary placement (putting the biosimilar on a lower tier and the reference drug on a higher tier), step therapy for new patients, automatic substitution where state law permits, and formulary exclusion of the reference drug entirely. The most important variable in any biosimilar strategy is whether your PBM has a financial incentive to keep the reference drug preferred. A PBM earning a large rebate on Humira has a direct financial reason to keep Humira on the preferred formulary, even when the biosimilar costs the plan less on a net basis. Independent PBMs operating on pass-through pricing remove this conflict entirely, because all rebates return to the plan and formulary decisions are made without a competing financial interest.

What Employers Should Be Asking About Their Pharmacy Benefit

High-cost drug management requires active decisions about PBM contract structure, formulary design, specialty pharmacy strategy, and stop-loss alignment. The questions worth asking at every renewal:

  • Is your PBM contract pass-through or spread-based? A pass-through model means you pay exactly what the pharmacy receives and all rebates come back to the plan. A spread-based model means the PBM earns revenue that is not visible in the administrative fee. Request full compensation disclosure under the CAA requirements.
  • Are you receiving all available biosimilar savings? Ask your PBM for a net cost comparison of each reference drug plus rebate against the available biosimilar net price. The answer will tell you whether your formulary is designed around the plan’s cost interest or the PBM’s rebate interest.
  • What is your specialty drug channel strategy? Are specialty prescriptions being filled through your PBM’s affiliated specialty pharmacy? Carving specialty to an independent pharmacy or using a white-bagging program for clinic-administered drugs can generate meaningful cost differences.
  • How does your stop-loss deductible interact with your specialty drug exposure? Model your actual specialty drug claims against your stop-loss threshold. If most of your high-cost drug claims fall below the deductible, the plan is absorbing those costs without triggering reimbursement.
  • Does your formulary have appropriate Tier 4 controls? Step therapy, prior authorization, and quantity limits on specialty drugs reduce cost without eliminating clinical access. Without these controls, high-cost therapies can be approved and dispensed without any plan-level review of whether a lower-cost alternative exists.

Know How Your Pharmacy Benefit Compares

Pharmacy is now one of the two or three most consequential cost management decisions in health plan design. The employers managing it well are not restricting access to the medications their employees need. They are ensuring that the structure of the benefit, the PBM contract, the formulary design, and the stop-loss coverage work together in the plan’s interest, and that every dollar spent on high-cost drugs is spent as efficiently as possible.

Mployer’s benefits rating evaluates pharmacy benefit design as part of the Medical pillar score, benchmarked against a custom cohort matched by size, region, and industry. Knowing where your pharmacy benefit stands relative to employers who actually look like you is the starting point for making better decisions.

See how your benefits package compares to your custom cohort at MployerAdvisor.com.

Sources

Mployer Insights: Average Spend by Setting, Prescription Structure, and High-Cost Specialty Drugs. Source: Mployer Insights analysis.

MedOne Pharmacy Benefit Solutions: Biosimilar substitution impact data for Humira/Yusimry and Stelara/Starjemza. MedOne is a leading independent PBM focused on improving health outcomes and reducing net costs for self-funded employers. [email protected].

Mployer 2025 and 2026 Employee Benefit Plan Design Study, covering 50,000+ employer plans. Individual stop-loss avg $141,938 self-insured.

Consolidated Appropriations Act of 2021, Section 202: broker/consultant compensation disclosure requirements for group health plans.

FDA Biosimilar approval framework: 42 U.S.C. Section 262(k).

Insurance Brokers
Can I Change My Insurance Broker?
This article discusses the circumstances under which it might be appropriate to change insurance brokers, such as a lack of communication or inadequate service. It also provides some tips on how to choose a new broker and how to smoothly transition from the old one.
February 10, 2021

Navigating the business insurance landscape requires guidance, and an insurance broker can handle that research and process for you. But not all brokers are made the same, and some business owners wonder, “Can I change my insurance broker?”

The resounding answer is yes, you can absolutely change your insurance broker. As the insurance-buying client, you can replace the broker managing benefits and insurance for your company.

A good broker will act as an extension of your business, with deep industry expertise and an understanding of your individual needs. Switching to more knowledgeable brokers or advisers could provide a more personalized plan with similar and even lower costs. In most cases, you can also change your insurance broker while keeping the same insurance company and policy.

In this post, we discuss when you should change your insurance broker, what it costs to switch, and how to vet your new insurance broker.

When Should I Change My Insurance Broker?

More than 40% of businesses do not feel satisfied with their current broker, and 21% have changed brokers in the past three years, according to Zywave.

Insurance buyers can easily become dissatisfied with the services of typical insurance brokers, prompting them to want a change. Dissatisfaction can come in many forms, including:

  • A lack of tangible value stemming from an insurance broker
  • An insurance broker’s lack of knowledge about your industry
  • Slow response time or infrequent communication from your broker
  • A broker doesn’t understand or appreciate your business’s specific needs for insurance or benefits
  • Unwillingness to keep up with technological innovations, such as online business insurance management

At a minimum, you should be able to trust that your broker is finding appropriate coverage for your company. If your broker is not attentive, and doesn't provide valuable and specific insights to you as a client, it may be time to consider a broker change.

The best brokers will ask you thought provoking questions and continually analyze your risk profile, especially during the renewal process. However, if your broker only shows interest when annual renewals arrive, they might not be reliable during an emergency.

Moreover, your insurance advisor's relationship with insurance markets dictates their ability to have meaningful conversations and find competitive quotes. They need to know which policies and benefits best fit your organization and insurance price ranges in your industry.

Your broker should be a partner all year, not just once a year. High quality service providers should talk you through emerging risks and educate you on improved insurance coverage as it becomes available. Nearly 30% of businesses felt their broker lacked an understanding of their company or didn't have expertise in their industry, according to the Zywave survey.

If you experience any of these service problems, you should consider changing your broker. The right broker representative is out there.

What Does It Cost to Change Insurance Brokers?

Businesses might worry that switching insurance brokers could lead to increased premiums for their coverage. This is usually not the case.

In general, you can switch to any broker licensed in your state without additional fees. Plus, it's possible to switch insurance advisors without changing your current policy.

Typically all that is needed to change brokers is an effective dated broker of record letter change on your company letterhead that names the new broker as your new broker of record. This letter is sent to each of your insurance companies' representatives.

The insurance companies will then pay your existing broker commissions until the new broker is named and at that time, the new broker will start to receive the ongoing commissions and be on record to service you as a client with those insurance providers.

In some states that don’t recognize brokers and only have licensed agents, where the agent’s services provided mirror what would be considered typical broker services, this change letter may be called an Agent of Record Letter. Transfer of broker may or may not take place during renewal.

Are you looking for a second opinion on your company’s employee benefits plan? Find a broker that can provide you with a free analysis.

How Do I Know My Insurance Broker Is Working in My Company's Best Interest?

When you hire an insurance broker, they work directly for you–not the insurance companies.

A broker's main duty is to understand your business and find fitting insurance policies within your budget. They should also provide ongoing services to determine if and when to change policies, assist with compliance. Some may help resolve claim issues.Brokers rely on repeat business, so they are financially motivated to choose the best coverage for your company on an ongoing basis. Insurance companies also frequently offer incentives to brokers for policy renewals, so they should work hard to find satisfactory policies from the start.

Good brokers often can provide a procurement process and negotiate lower rates for clients based on their knowledge, history and relationships. But ultimately, insurance contracts are between your business and the insurance company, regardless of the broker who helps manage it. If you are dissatisfied with your broker/advisor, or you suspect they are not doing their best work to aid your business, you should explore your options for changing your representative.

Connect me with a broker

How Do I Vet an Insurance Broker?

There are about 413,000 insurance brokers and associated businesses in the U.S. as of January 2021, according to IBIS World. That means you have plenty of options to choose from when vetting a new insurance broker.

If you are ready for a change, you will first need to explore your options. The fastest way to find a new broker–whether or not you plan to keep your current insurer – is through Mployer Advisor's proprietary M-Score can show you how different brokers rate in terms of industry expertise, transparency and cost.Looking for more exclusive content? Check out what’s trending on the Mployer Advisor blog.

Insurance Brokers
Do Insurance Brokers Charge a Fee?
While brokers can save you time and money, they are compensated for their services.
February 10, 2021

While brokers can save you time and money, they are compensated for their services. Not all brokers are made the same, and the commissions or fees they collect may be different.

Insurance brokers typically are compensated a commission fee based on a percentage of the policy premium. The commissions are usually paid by the insurance company, not the buyer.

In this post, we explain fees and commissions for insurance brokers, how they get paid, and how much you can expect to pay for brokerage services.

How do you pay an insurance broker?

An insurance broker typically makes money from agreed-upon commissions when your company buys and renews policies from insurance companies.

In most cases, commissions are paid by the insurance company that the employer chooses. It is usually a percentage of the premium for the policy, and may or may not be already built into the retention component of the premium cost.

Payments to your insurance broker could include both base commissions and supplemental or override commissions.

Most commissions fall between 2% and 8% of premiums, according to Investopedia.

Negotiating fees and commissions for your business insurance broker may be possible, and is dependent on the size of your company along with the internal incentive policies of your insurance provider.

Some brokers are contracted for several years, so you might need to pay broker fees through the contract term, regardless of policy changes, unless the broker violated your contract. Your policy could also contain a "short-rate cancellation fee," by which you would owe your insurance company money for cancelling your policy midterm. It is important to know the terms of your agreement.

Insurance brokers do not sell insurance, but they can find insurance companies and coverage policies that align with your business. To finalize and initiate a business insurance policy, your broker will need an insurance agent or insurance carrier.

Broker fees

Some brokers are paid solely through commissions for policy purchases and renewals, and some include other fees.  Some states have restrictions on these non-commission payments but broker fees rarely eclipse more than 15% of the premium.

Broker fees can be combined with a commission structure, and should be disclosed to you upfront.

Sometimes, brokers will charge fees as they take on consultant (or advisor) roles, providing ongoing services to help determine if policies should change, assist you with compliance, and help submit claims and receive benefits. You should know if your broker or agent charges fees, and what those fees are, before they start searching for insurance policies on your behalf.

The fee may be a similar amount to the commission they could have earned, and unlike commissions, it doesn't come from the insurer.

Broker fees are usually non-refundable, so you will still have to pay if you cancel your policy mid-term, unless your insurance broker violated your contract. Again, it is important to know your contract fees and terms.

Even with commissions and fees, a good broker adds significant value.

Do insurance brokers have my best interest?

You might wonder if insurance brokers have your best interest at heart. In most cases, they do.

When you hire an insurance broker, they work directly for you – not the insurance companies.

Brokers also rely on repeat and referral business, so they are financially motivated to choose coverage that your company will keep renewing for a long time. Insurance companies often offer incentives to brokers for policy renewals as well, so they should work in your best interests to find satisfactory insurance plans.

On the other hand, since they are paid by commissions based on premium costs, brokers could be incentivized to add unnecessary coverages.

You should be able to trust that your broker is finding appropriate coverage for your company. If they are not attentive, do not provide valuable advice, or only appear when renewals are coming up, it may be time to browse other options.

There are very good professional brokers in your market. With that said, broker relationships do change. If you are not satisfied, know that more than 40% of businesses do not feel satisfied with their current broker, and 21% have changed brokers in the past three years, according to Zywave.

In general, you can switch to any broker licensed in your state without additional fees. Plus, it is possible to switch insurance advisors without changing your current policy. Changing to more knowledgeable brokers or advisers could provide a more personalized plan with similar costs.

How do I understand the fees and commissions my insurance broker is paid?

Insurance buyers should compare brokers and consultants based on professionalism, demonstrated knowledge in insurance, understanding of your industry, transparency and cost.

To avoid unexpected costs, you should know fees upfront, examine your broker’s relationship with insurers, and understand the difference between insurance brokers and insurance agents.

Employers should know how their brokers are paid, but insurance policies are seldom simple, so you will need to ask about every potential fee or commission. These include contingent and supplemental or override type commissions. Good brokers have no issue with transparency.

When evaluating and choosing  insurance brokers, be sure to explore benchmarking studies that give you an understanding of who is out there and how much you should pay. Mployer Advisor’s proprietary M-Score can show you how different brokers rate in terms of industry expertise, transparency and cost.Looking for more exclusive content? Check out what’s trending on the Mployer Advisor blog, or read "Can an Insurance Broker Save My Company Money?" for more information on insurance brokers.


Insurance Brokers
Do Insurance Brokers Get Better Rates?
The article discusses whether insurance brokers can get better rates than what their clients can get directly from an insurance company. The answer is that it depends, but in some cases, brokers can use their industry knowledge and relationships with insurance companies to negotiate better rates for their clients.
February 10, 2021

An insurance broker can save you a lot of time but can they save money for your business, compared to going directly to insurers?

The short answer is yes. Insurance brokers get better rates by leveraging industry expertise and insurer relationships to find the right policy with proper coverage at appropriate costs.

With access to multiple insurance carriers and policy packages, independent brokers can find value in the insurance market based on your company’s specific needs.

In this post, we explain how insurance brokers get better rates and how they can make your job easier.

How insurance brokers get better rates for your business

A good broker addresses your specific insurance and benefits needs at optimal costs by connecting you with the best insurance for each of your identified risks. This way, they are often able to get better rates on insurance policies for clients than individuals buying insurance directly from the company.

At a basic level, an insurance broker will compare the coverage of various insurers to get you rates specific to your needs. And they will save you time on administration and claims by managing your policy. But there are more ways that a broker can get better rates for your business:

Finding policies.

  • An independent broker is not obligated to sell insurance policies from any specific carrier. So, they can compare coverage packages from various insurers to get you the best rates available. Brokers will assess your business’s specific insurance needs to match you with policies from carriers best equipped to meet your needs at the right price.
  • After all, there are so many carriers, types of insurance, and complex policies for even a small, at home business to consider. The best mix of insurance may involve products from different companies. A broker will conduct that search for you, and can also combine different types of insurance and different carriers to reduce your premiums.

Making insurance decisions.

  • One of a broker’s main responsibilities is to work with clients to understand their needs before matching them with policies. With a broker or brokerage firm guiding you through insurance options, you can know exactly how much protection you need and what rates are available.
  • Having a broker to answer your questions is an easy way to make informed, fast decisions on insurance and benefits. They provide you with unbiased, cost effective policy recommendations tailored to your business. Then you can confidently buy coverage that gives you the best solution.
  • Not only does this expertise make an easy job of insurance procurement, it also helps you avoid unnecessary extra costs and coverage you do not need.

Negotiating with insurance carriers.

  • With “broker” in the title, you would be correct to assume insurance brokers also negotiate with carriers to get you the lowest prices on coverage. Acting on your behalf, they can leverage partnerships with insurers to negotiate better premiums or specific discounts.
  • Brokers’ licensing and expertise in risk assessment presents a lower risk to insurance companies, so they often discount the premiums for these representatives. In this way, a broker can access policies and rates that may not be available for those going directly to the carrier.
  • Brokers searching for better coverage and rates ongoing can also save you time and expenses long term. Your brokerage could help build loss-prevention programs and review your policy every year, remarketing your premium to get your business the best priced renewals.

Is it easy to work with an insurance broker?

Good Independent insurance brokers make it easy to understand your coverage needs and pick a carrier based on coverage types, deductibles, covered risks and prices that work best for your business.

For many reasons, it is easier to work with an insurance broker than finding and purchasing policies on your own.

After all, you are not paid to be an insurance expert, and sifting through dozens of policy plans can be stressful, at best. Brokers add value by assessing your needs based on all your operations and risks, and then finding insurance plans that fit your profile.

They guide you through the buying process with professional advice, listening carefully to your needs and asking questions that lead to intelligent choices. Importantly, a good broker also helps you by breaking down insurance options into terms and conditions you can understand.

From claims management to employee benefits education, a full-service broker will provide the knowledge and detail that lets you focus on running your business.

Smart businesses have good insurance and benefits. The best way to find good insurance and benefits is through a broker, consultant, or advisor who knows what you need and provides you with significant value. But, how do you know who to hire? With seemingly endless options, you feel under pressure to choose the right one. We believe that transparency, information, and choice leads to better hiring decisions.

Connect me with a broker

It's why we created Mployer Advisor, a free broker marketplace that allows employers to compare brokers, consultants, and advisors in one place.

To get started, find brokers near you to get matched with a short-list of qualified brokers.Looking for more exclusive content? Check out what’s trending on the Mployer Advisor blog, or check out some more insurance broker content.

Insurance Brokers
What is the Difference Between an Insurance Broker and a Consultant?
The article explains the differences between an insurance broker and a consultant, including their roles, responsibilities, and the services they provide to help businesses navigate the complex world of insurance.
February 10, 2021

Using a broker, consultant, or advisor to find and implement insurance plans for your company is an easy way to save time and money. But many business owners and human resource professionals find it hard to differentiate between a broker, consultant, or advisor when it comes to insurance and employee benefits.

The main differences between an insurance broker and a consultant/advisor are their fee structures and how involved they are with a client beyond insurance purchases and renewals.

Importantly, the broker, consultant, or advisor gets to choose their title – there is no regulatory or licensing distinction. Since a consultant and advisor usually have the same responsibilities to clients, we can generally interchange their definitions.

In this post, we’ll explain the similarities and differences between an insurance broker and an insurance consultant or advisor. Some states also have an Insurance Counselor license which typically applies to Life Insurance advising.

Insurance broker vs. insurance consultant

Both brokers and consultants work with multiple insurance companies, so they tend to have broad options for policy offerings and key benefits. However, business insurance consultants and business insurance brokers do have different responsibilities – primarily in the scope of services they offer to employers.

Traditionally, the difference is that a consultant charges a fee for service, while a broker works on commission. Some brokers are paid solely through commissions for policy purchases and renewals, and some include other fees for additional services. Consultants charge fees and sometimes may offset fees directly with commissions if the client chooses to have the insurer pay the consultant versus paying billable hours or fees directly.

The more important distinction between brokers and consultants is a transactional vs. consultative relationship with your business.

An employee benefit broker’s primary focus is helping you buy and renew insurance and benefit products.

The term “broker,” strictly by definition, historically means “shopping for coverage.” They re-evaluate insurance plans/renewals every year and facilitate insurance one year at a time. Meanwhile, “consultant” and “advisor” describe benefits professionals that offer additional strategic or advisory services for their clients.

A business insurance consultant handles procurement and enrollment, but also manages your company’s collective benefits package in ways that improve your overall human resources strategy and other business objectives.

Many modern insurance broker’s services have evolved and work more like consultants/advisors, working with you throughout the year. Thus, the difference isn’t always straight forward. It is always in your best interest to define the relationship and expectations of the services expected.

Insurance broker main duties

  • Has expertise in insurance policies, insurance carriers, and procuring different options for business insurance plans.
  • Negotiates lower rates for clients based on their history and relationships, as well as the amount of insurance that they are purchasing.
  • Focuses on off-the-shelf products for employers, with pricing offered by third parties, and compares your current plan to other offerings.
  • Contacts you ahead of renewal with changes in policies or rates from insurers.
  • Provides presentations to staff explaining benefits options and how to use them.

Insurance consultant main duties

  • Has expertise in how a business operates and how benefits and HR impact operations and employee management.
  • Assist with administrative tasks, including enrollment, onboarding, automation and billing reconciliation.
  • Works with decision makers, influencers and other employees to help the insurance-buying team reach a decision.
  • Explores options in addition to the cost of plans that can improve financial and operational conditions in your company.

When to use an insurance consultant

Business owners and HR managers are focused elsewhere without the time to become experts in  insurance policies and employee benefits. For most, using an insurance consultant, advisor or broker will save time and total costs compared to going it alone.

A good consultant will understand coverages and policies as they relate specifically to your business, and will find ways to tailor your coverage, maximizing protection and minimizing cost. To earn their fees, consultants should be involved in your plan several times per year – not just during enrollment and renewals.

Put another way, you should use an insurance consultant when you need ongoing expertise about insurance and benefit options, beyond finding and purchasing a policy. A consultant can bring your company a vision and new ideas that shape a strategic HR plan for the future. This may also include actuarial attestation for specific programs.

A consultant is particularly useful when your company’s operations require specialized expertise.

How to find a good insurance broker or consultant

There are about 413,000 insurance consultants, brokers and associated businesses in the U.S. as of January 2021, according to IBIS World. But how do you find the right one?

Connect me with a broker

When you look for a broker, consultant or advisor, ignore the title. Focus instead on what they do, how well they’ve done it, and how they get paid.

There’s a quick way to find valuable information about brokers in your state. Start your broker search at Mployer Advisor, a free broker marketplace that allows employers to compare brokers, consultants, and advisors in one place, and download our benefits benchmarking report to see how your benefits compare to your competitors.

Insurance Brokers
Should I Hire an Independent Insurance Consultant?
The article discusses the benefits of hiring an independent insurance consultant for businesses, including their ability to offer unbiased advice, access to a wider range of insurance products, and potential cost savings. It also emphasizes the importance of carefully evaluating the consultant's qualifications and experience before hiring them.
February 10, 2021

Using an insurance consultant, advisor, or broker to find and implement the right insurance policies for your company is a good way to save time and money. But how do you know when to hire one?

Some insurance brokers offer strictly brokerage services, finding the best insurance and benefits policies and assisting with renewals. Others, acting as insurance consultants or advisors, offer additional services and strategies for more complex business insurance needs.

You should hire an independent insurance consultant if you need ongoing expertise about insurance and benefit options, beyond finding and purchasing a policy.A consultant can bring your company savings, insights, and strategies that help shape your risk management and human resources plans.

In this post, we explore the main duties of an insurance consultant, the pros and cons of hiring one, and how to find a business insurance consultant that fits your needs.

The Main Duties of an Insurance Consultant

At a basic level, an insurance consultant may advise on insurance policies and claims, procure employee benefits, offer plan administration and provide compliance documentation. The consultant will be involved in your plan throughout the year.

Along with administrative tasks, onboarding and billing reconciliation, insurance consultants give your company advice to control costs, manage risks and process complex claims. A consultant is particularly helpful when you need specialized insurance expertise or services.

Insurance consultants typically have these responsibilities:

  • Has expertise in how a business operates and how benefits and HR impact operations and employee management.
  • Assists with administrative tasks, including enrollment, onboarding, automation and billing reconciliation.
  • Works with decision makers on policy, strategy and execution.
  • Explores solutions  that impact financials.
  • Actuarial and other specialized services.

The hourly or project based fees for an insurance consultant depend on the size and complexity of the services and hours provided. An insurance consultant or advisor can be an important resource and partner in adding value.

Insurance Consultant vs. Insurance Broker

Business owners and HR professionals might wonder whether they need a broker, consultant or advisor for their insurance and benefits needs.

Since a consultant and advisor usually have the same responsibilities to clients, we can generally interchange their definitions. However, business insurance consultants and business insurance brokers have different responsibilities – primarily in the scope of their services to employers.

Historically, an insurance broker typically worked on commissions while a consultant worked for a fee. However, many brokers now include fees and many consultants charge or are capable of offsetting fees with commissions. The reason for these changes is the evolution of additional administrative services or solution partners provided by both brokers and consultants.

The more important distinction between brokers and consultants is a transactional vs. consultative relationship with your business.

A broker’s primary focus, by definition at least, is helping you buy and renew insurance and benefit products. They may offer additional services, such as enrollment assistance and administrative work, but the scope of services is more specific.

A consultant or advisor may provide those tasks associated with procurement and enrollment, but also manages your company’s collective benefits package in ways that improve your overall human resources strategy and other business objectives.

Consultants offer ongoing support and expertise into how a business operates and how benefits, finance and HR impact operations. Beyond assisting with administrative tasks, they explore options aside from policy costs that can improve financial and operational conditions within your company.

Pros and Cons of Hiring an Insurance Consultant

Whether a consultant, advisor, broker or agent, the quality of advice provided by your insurance representative is their most valuable asset.

A good consultant or advisor will understand which insurance policies best fit your business and will tailor coverage options to maximize protection and minimize cost. When evaluating which brokerage firm you partner with, ask yourself whether or not your team feels the value in the service they provide.

Here are some of the “pros” of hiring an insurance consultant:

  • Licensing requirements, coupled with experience in their field, make consultants well suited for business owners with complicated insurance needs.
  • Consultants can help strategically plan for the future needs of your business, including short- and long-term financial modeling and risk management.
  • A good consultant will use competitive benchmarking to assess and improve the role of benefits in employment recruitment and retention.
  • When you hire an insurance consultant, they work directly for you – not the insurance companies. They can still negotiate lower rates for clients based on relationships with insurers.
  • Consultants provide a partner approach and will be involved in your business plan several times per year.
  • A consultant can be useful if your operations require specialized expertise based on risks in your industry.

Here are some of the “cons” of hiring an insurance consultant:

  • Not all small businesses need to the expense of an insurance consultant. Sometimes an agreement with a broker will suffice.
  • Picking the right consultant is crucial. They require deep expertise surrounding businesses like yours in order to solve your specific insurance and benefits problems and provide value.
  • Consulting fees are often tied to the complexity of the services or project.
  • You can't buy insurance from an insurance consultant. A consultant must hand over the account to an insurance agent or insurance carrier directly to initiate the policy. But they can help you find the best policy.

How to Find an Independent Insurance Consultant

Independent insurance consultants and advisors can help you choose coverages and risk-management strategies that make the most sense for you.

There are about 413,000 insurance consultants and associated businesses in the U.S. as of January 2021, according to IBIS World. How do you find the independent insurance advisor that is right for your company?

When you are looking to hire a broker, consultant or advisor, you can focus on three things: what they do, how well they’ve done it, and how they get paid. Insurance buyers should compare brokers and consultants based on need, professionalism, demonstrated knowledge in insurance, understanding of your industry, transparency and fees and or commissions.

The quickest way to find qualified insurance consultants is through Mployer Advisor, a free marketplace that allows employers to compare brokers, consultants, and advisors in one place. Looking for more exclusive content? Check out what’s trending on the Mployer Advisor blog, and be sure to catch the latest episode of This Week in Benefits.

Insurance Brokers
Do Insurance Brokers Sell Insurance?
Insurance brokers can help your business choose policies and coverage types that make the most sense for you.
February 10, 2021

Insurance brokers can help your business choose policies and coverage types that make the most sense for you. Their job is to help clients understand their liabilities and how those risks can be managed through proper insurance coverage.

Insurance brokers do not sell insurance, but they can find insurance companies and coverage policies that align with your business, and then negotiate with multiple insurers to find competitive rates.

To finalize and initiate a business insurance policy, you or your insurance broker will need an insurance agent working on behalf of the insurer to close the deal.

In this post, we explain the difference between insurance agents and brokers, who pays an insurance broker, and companies’ requirements for business insurance.

What are insurance agents and insurance brokers?

Insurance brokers help you review and shop insurance and benefits policies best suited for your needs and your budget.

The main difference between an insurance broker and an insurance agent is whom they represent. Insurance agents represent one or more insurance companies, but when you hire an insurance broker, they work directly for you not the insurer.

While independent agents work with more than one insurer, they have contracts with companies that often limit them to selling certain policies. Brokers, meanwhile, can solicit price quotes from multiple insurers. So, you can think of an insurance broker as an intermediary between insurers and businesses, with no stakeholder interest in the policy itself.

Importantly, you can't buy insurance from an insurance broker, but they can help you find the best policies and manage claims. Put another way, an insurance broker cannot complete the sale of a policy that right is reserved by the insurance agent or insurance company. Once a broker has done all of their research and presented their clients with options, the policy selected must be bound by an insurance agent or company.

Independent agents and brokers approach their work similarly, because they can offer several policy options from multiple insurers. Captive insurance agents, meanwhile, work on behalf of a single insurer, and brokers are not contracted with any insurers.

Are companies required to use insurance agents?

Regulations require each company with employees to have workers’ compensation insurance, and most states have additional requirements. These typically include policies such as general liability for lawsuits or business property insurance for workspaces and equipment.

In some cases, you are legally required to purchase certain types of business insurance. Since insurance companies may require state licensed insurance agents to sell their products, companies purchasing business insurance may be required to use insurance agents.

Some states do not recognize brokers and only license agents for insurance. With insurance being state regulated, each state handles brokers and agents all differently.

Many insurers rely on agents and brokers to distribute their business insurance products. They don't often sell policies directly to businesses, due to regulations and industry best practices. If you do not use a broker, you will most likely have an assigned agent at each company you contact.

To initiate policy coverage for a business, a broker or agent must obtain a binder signed by an underwriter or other representative of the insurer.

The type of license an agent or broker needs depends on the state and the type of insurance coverage required.

Good brokers and agents stay on top of legislation changes and tax reforms, making sure your policies are up to date. They can help ensure you are covered for unexpected legal and tax issues related to your insurance benefits.

Who pays an insurance broker?

An insurance broker makes money from commissions when your business buys and renews policies from insurance companies, along with any broker fees, if applicable. They may charge both commissions and fees, or only a commission.

Insurance broker commissions

Commissions are typically included in the price of the annual premium charged by insurers to policyholders. These could include base commissions and supplemental commissions, which are smaller, ongoing annual payments.

Most commissions fall between 2% and 8% of premiums, according to Investopedia.

Insurance broker fees

Brokers may also be paid broker fees, which can be combined with a commission structure.

Broker fees are usually non-refundable, so your money will not be returned if you cancel your policy mid-term, unless your insurance broker was dishonest or broke your contract. Fees are generally paid directly to the broker, but in some cases are included in annual premiums.

You should know if your broker or agent charges fees, and what those fees are, before they start searching for insurance policies on your behalf.

Connect me with a broker

Are you ready to find a top rated insurance broker that can find you a cost effective policy that best fits your needs? Search for a broker with Mployer Advisor’s online broker marketplace.Looking for more exclusive content? Check out what’s trending on the Mployer Advisor blog, and be sure to catch the latest episode of This Week in Benefits.