The Industry Leader in Benefit Analytics for
Smarter benefits decisions start with better data. Benchmark, model, and measure your benefits against the market, instantly.
.png)
.png)
When benefits are clear, everyone wins.
Whether you’re choosing, designing, selling, or managing benefits, we bring clarity and confidence to the process.
Why Benefits Matter
3M+
Employers
offer healthcare and benefits to attract and support
their workforce.
160M+
Employees
in America rely on employer-
provided health and
benefits coverage.
$1.5T+
Invested
each year by employers towards employee health and benefits.
Solutions for Industry Leaders

Insights+ - Plan Rating
Validate the strength of your benefits
Recruit and retain top-performing talent
Stand out in a competitive talent market
.png)
Insights - Benefits Benchmarking
Fast, presentation-ready reports
Trusted third-party market data
Comprehensive, micro-targeted insights
.png)
Catalyst - Market Analytics
Consult better with real-time market analytics
Organic growth solutions for leading advisors
One platform for benefits, PC & retirement
Supporting Benefit
Industry Leaders
Mployer is transforming employee benefits by delivering new levels of transparency in employee benefit plan design and market intelligence. By leveraging member-contributed data from across our ecosystem of employers, employees, brokers, carriers, and other service providers - enhanced with proprietary algorithms and advanced analytics - we empower leading insurance advisors and employers to reduce costs, boost engagement, and implement smarter strategies. The result: sustainable growth and better outcomes for everyone involved.


Mployer offers the largest, most comprehensive recurring benefits data asset in the industry - and we're growing daily.
Learn MoreWhat can we help
you achieve?
Our goal is a strong partnership focused on supporting your goals. Our products and roadmaps are customer driven. We build solutions to support industry-leading brokers and their employer clients. How can we support you?
Recent Market Trends
.jpg)
June's product updates are here, and there's a lot to be excited about. We're continuing to build on the foundation we've established across Catalyst and Insights benchmarking, with this month's updates focused on giving users more precision in how they search, prospect, and manage data.
On the Catalyst side, that means expanded AI assistant capabilities, more flexible export controls, and deeper CRM customization. For benchmarking, we've added AI-powered recommendations and made meaningful improvements to the report experience, including how you access completed reports and how data flows through the submission wizard.
Read on for the full details.
Catalyst
- Proximity-Based Geographic Search — The AI assistant now supports radius-based company searches around a city, so territory prospecting works the way territories actually do — not just by state, city, or zip.
- Product Line Gap Queries — Ask the AI assistant which product lines — Stop Loss, EAP, Voluntary, TPA — an employer has or is missing. Cross-sell identification now happens in a conversation, not a spreadsheet.
- Headcount Milestone Flags — The AI assistant can surface employers who've recently crossed key thresholds: 50, 100, 500 employees. Growth signals and compliance triggers, surfaced automatically.
- Flexible Export Range Selection — When exporting data, users can now choose the current page, a page range, or a specific record count. Providing precise control without bumping into system limits.
- Experience Mod Data on Account View — Experience Modification data now appears directly on the Company Overview and Commercial P&C tab, so risk context is right there when you need it.
- Custom CRM Field Mapping — Account admins can now map platform fields to custom CRM fields, including custom schemas. Providing full control over how data flows in without overwriting existing records.
- Retirement Search: Total Assets Filter — The Retirement Search Assets filter now filters on Total Assets.
Insights+
- AI-Powered Recommendations in Insights+ Users can now access AI-generated recommendations directly within Insights+. The new recommendations tool surfaces actionable guidance across four categories. Highest Impact, Cost Strategy, Coverage Gaps, and Underwriter Notes, giving users a faster path from report data to next steps.
- Completion Email Links to HTML Report — When your report is ready, the notification email now links directly to the interactive HTML report including Mployer AI and all report tools, instead of a PDF download.
- Redesigned Chart Layout — Plan Score and Cohort Market Data sections are now clearly differentiated, and Dental and Vision pages consolidate their left-side tables. Easier to read, faster to interpret.
- Report Opens Without Losing Your Place — Clicking a company name in the Request History Grid now opens the HTML report in a new tab, so your search state stays exactly where you left it.
- Rate Availability Edits No Longer Clear Rate Data — Adjusting Rate Availability selections mid-wizard no longer wipes Medical, Dental, or Vision rate and contribution data previously entered. No more lost work.
- Age-Banded Entry Hidden When Not Applicable — When 'Use employee contributions only' is selected, Age-Banded rate entry is no longer shown — cleaner form, fewer distractions.
That's a wrap! Stay tuned for what's coming next month.
.jpg)
The Tax Advantage Most Employers Are Leaving on the Table
There are very few mechanisms in the U.S. benefits system that are truly triple tax-advantaged. The Health Savings Account is one of them. Contributions go in pre-tax, grow tax-free, and come out tax-free when used for qualified medical expenses. For employers, an HSA is also a funding tool: a way to offset the cost impact of pairing employees with a high-deductible health plan while creating real, measurable value that employees can carry with them.
And yet, only 40% of employers currently offer an HSA. That means six out of ten are not providing access to one of the most tax-efficient benefits tools available; in many cases because they’ve defaulted to a PPO or HMO structure without modeling what a consumer-directed health plan paired with meaningful employer HSA funding would look like competitively.
This is not a promotion for HSAs and HRAs, the only goal is to provide a more detailed understanding of how they work and their adoption to date. This covers what HSAs and related cost-sharing vehicles actually are, how they interact with plan design, what employers are contributing nationally, the key vendors in the space, and what separates employers who use these tools strategically from those who don’t.

HSA, HRA, FSA: What Each One Actually Is
These three accounts are often grouped together but they work very differently. Understanding the distinctions matters before designing a benefits strategy around any of them.
Health Savings Account (HSA)
An HSA is an individually owned, portable savings account available only to employees enrolled in a qualified High-Deductible Health Plan (HDHP). Contributions can come from the employer, the employee, or both, up to IRS annual limits ($4,400 single / $8,750 family for 2026). Funds roll over year to year, can be invested, and remain with the employee if they leave. The triple tax advantage (pre-tax in, tax-free growth, tax-free out for qualified expenses) makes this the most valuable account structure of the three.
Key rules to know:
- Must be paired with an IRS-qualified HDHP (2026 minimums: $1,700 single / $3,400 family deductible; OOP maximums: $8,500 single / $17,000 family)
- Employee cannot be enrolled in Medicare, claimed as a dependent, or have other disqualifying coverage
- Unused funds roll over indefinitely, there is no use-it-or-lose-it provision
- After age 65, funds can be withdrawn for any purpose (ordinary income tax applies, like a 401k)
- Employer contributions are not subject to payroll tax, a savings of ~7.65% on every dollar contributed
- Catch-up contribution for employees age 55+: additional $1,000 per year (unchanged for 2026)
Health Reimbursement Arrangement (HRA)
An HRA is employer-owned and employer-funded. Unlike an HSA, the employee never receives or holds the funds, rather the employer reimburses eligible expenses up to a set annual limit. Unused balances can be carried over at the employer’s discretion or forfeited at year-end. Because the employer retains unused funds, HRAs are particularly attractive for employers who want to offer meaningful financial support to employees while limiting their actual cash outlay to claims incurred.
Key rules to know:
- Employer-funded only, employees cannot contribute
- Can be paired with any plan type, including PPO and HMO (unlike HSA)
- Employer decides what qualifies as a reimbursable expense
- ICHRA (Individual Coverage HRA) allows employers to reimburse individual market premiums, a growing alternative to group coverage
- Forfeitures return to the employer, making this a lower actual-cost vehicle than the stated contribution amount
- Excepted Benefit HRA (EBHRA) limit for 2026: $2,200 per year (up from $2,150 in 2025)
Flexible Spending Account (FSA)
An FSA is an employer-sponsored, employee-funded account for pre-tax healthcare or dependent care expenses. The Healthcare FSA is offered by 51% of employers and is the most widely available of the three accounts. However, the classic “use it or lose it” rule applies: unused funds are generally forfeited at year-end, though employers may allow a grace period or a limited rollover. FSAs can be paired with PPO and HMO plans but cannot be used alongside a standard HSA.
Key rules to know:
- Employee-funded via pre-tax payroll deductions (employers may also contribute)
- Healthcare FSA 2026 employee contribution limit: $3,300 per employee (unchanged from 2025)
- Dependent Care FSA is separate and covers childcare and elder care (46% of employers offer this)
- Use-it-or-lose-it: forfeitures stay with the employer unless a rollover or grace period is offered
- Limited Purpose FSA can be used alongside an HSA for dental and vision expenses only
How Plan Design and HSA Eligibility Connect
The most important design constraint for employers to understand: an HSA is only available to employees enrolled in a qualified HDHP. That connection makes HDHP plan design decisions and HSA funding strategy inseparable.
Currently, 33% of employees nationally are enrolled in an HDHP/SO plan, compared to 47% in a PPO. HDHP deductibles average $3,460 for single coverage and $8,273 for family, meaningfully higher than PPO averages of $1,857 single and $1,638 family aggregate. For 2026, the IRS minimum HDHP deductible is $1,700 for single coverage and $3,400 for family, with an out-of-pocket maximum of $8,500 single / $17,000 family. That deductible gap is the core employee concern with HDHPs, and it’s precisely where employer HSA contributions come in.
When an employer pairs an HDHP with a meaningful HSA contribution, they are effectively offsetting a portion of the employee’s deductible exposure upfront, making the high-deductible plan significantly more attractive. An employer contributing $458 toward a single employee’s HSA reduces the net deductible that employee faces from $3,460 to roughly $3,000. An employer contributing nothing leaves that gap entirely to the employee, making the HDHP structurally punishing compared to a PPO.
A PPO does not qualify employees for HSA contributions. PPO plans can be paired with an HRA (employer-funded only) or a Healthcare FSA (employee-funded, pre-tax). This is an important distinction for employers offering multiple plan types, the account strategy differs depending on which plan the employee selects.

What Employers Are Actually Contributing: The National Benchmarks
The gap between HSA and HRA employer contribution levels is striking. According to Mployer’s plan data covering 50,000+ employers:
- Average employer HSA contribution: $458 for single coverage / $817 for family coverage
- Average employer HRA contribution: $1,878 for single coverage / $3,135 for family coverage
- Only 40% of employers offer an HSA at all, 60% do not
- Healthcare FSA offer rate: 51%
- Dependent Care FSA offer rate: 46%
The HRA contribution averages are substantially higher than HSA averages for a structural reason: HRAs are employer-owned accounts, and employers have full control over what is actually paid out. Because forfeitures return to the employer, the stated contribution amount overstates the actual cost. Employers using HRAs strategically understand that the funded amount and the realized cost are different numbers and that gap can be significant depending on utilization patterns.
For employers offering HSAs, the question is not just whether to contribute, but how much. An HSA employer contribution of $0 foregoes payroll tax savings on every dollar that could have been contributed, and removes a key differentiator for employers whose HDHP deductibles are above market. The 2026 IRS maximum contribution is $4,400 for single coverage and $8,750 for family; meaning the average employer contribution of $458 single represents just 10% of what employees could potentially receive tax-free.
Copays, Cost-Sharing, and How They Interact with Account-Based Plans
One of the most common points of confusion for employees, and plan sponsors, is how copays work in the context of HDHPs and HSAs.
In a traditional PPO or HMO, employees typically pay a flat copay at the point of service: $27 for a PCP visit under a PPO, $26 under an HMO, $29 under a POS plan (national averages from Mployer’s data). These copays do not count toward the deductible in most cases and take effect immediately regardless of whether the deductible has been met.
In a true HDHP, IRS rules generally prohibit first-dollar coverage, meaning copays cannot apply before the deductible is met (with limited exceptions for preventive care). The employee pays the full negotiated rate for services until the deductible is satisfied, at which point coinsurance or copays kick in. This is a fundamentally different employee experience, and one that drives the perception that HDHPs are always worse for employees. The reality depends on the employer’s HSA funding strategy and where the employee lands on the utilization curve.
Employer decisions about hospital cost-sharing further shape this picture. For inpatient hospital services under HDHP plans, 70% of employers use copayment structures; for outpatient, 74% use copayments. Under PPO plans, hospital cost-sharing is more evenly split between copayments and coinsurance. These structural choices, combined with deductible levels and HSA funding, determine the real cost experience for employees across plan types.
The Vendor Landscape: Who Administers These Accounts
Setting up and administering HSAs, HRAs, and FSAs requires a third-party administrator. The vendor landscape is well-developed but fragmented, and the right choice depends on employer size, plan complexity, and whether investment options are a priority.
HSA Custodians
- Fidelity: the largest HSA provider by assets; no account fees, strong investment options, integrates with payroll
- HealthEquity: major HSA custodian with employer-facing administration tools and HDHP carrier partnerships
- HSA Bank: bank-based custodian offering FDIC-insured accounts and investment options through TD Ameritrade
- Optum Financial: UnitedHealth-owned platform with strong integration into UHC medical plans
- WEX Health: multi-account platform covering HSA, HRA, and FSA administration in one system
HRA Administrators
- PeopleKeep: specializes in ICHRA and QSEHRA for small and mid-size employers; strong compliance support
- Take Command Health: ICHRA-focused platform with employee-facing marketplace integration
- Businessolver: enterprise benefits administration platform with integrated HRA management
- Most major TPAs (Benefitfocus, bswift) offer HRA administration as part of broader benefits admin
FSA Administrators
- WEX: one of the largest FSA administrators; covers Healthcare FSA, Dependent Care FSA, and transit accounts
- Flores & Associates: independent FSA/HRA administrator with a strong employer service model
- Ameriflex: mid-market focused FSA/HRA/COBRA administrator with a clean debit card experience
- PayFlex (Aetna): integrated with Aetna medical plans; common in employer groups already on Aetna
For employers setting up an account-based plan for the first time, the most common path is to start with the HSA or FSA administrator recommended by their medical carrier or broker. While convenient, this is not always the lowest-cost or highest-value option. Employers with self-funded plans or significant HSA-eligible populations should evaluate custodians independently, particularly investment options, account fees, and payroll integration.
How the Strategy Is Evolving
The account-based benefits landscape has expanded meaningfully since 2020. The introduction of ICHRAs (Individual Coverage HRAs) gives employers a new tool: instead of offering a group health plan, they can provide a defined dollar contribution that employees use to purchase individual market coverage. For distributed workforces, part-time heavy employers, or organizations in markets where group plan design is always a compromise, ICHRAs are increasingly worth modeling.
HSAs are also increasingly being positioned as a retirement health savings vehicle. Employees who contribute to an HSA and invest the balance, rather than spending it down each year, can accumulate a meaningful reserve for post-retirement healthcare costs. Fidelity estimates that a 65-year-old couple retiring today will need approximately $315,000 to cover healthcare costs in retirement. An HSA is one of the only accounts that can address that liability with pre-tax dollars.
IRS contribution limits for 2026: $4,400 for self-only HDHP coverage and $8,750 for family coverage, with an additional $1,000 catch-up contribution for those age 55 and older. HDHP minimum deductibles are $1,700 single / $3,400 family, with out-of-pocket maximums of $8,500 single / $17,000 family. Employers who set their HSA contribution strategy once and don’t revisit it annually may be leaving employees with a funding gap as limits increase each year.
Know How Your HSA Strategy Compares
Most employers know what they contribute to an HSA. Few know how that contribution compares to what their peers (same industry, location, and size) are contributing. An employer contributing $200 to a single employee’s HSA may feel like they’re offering something meaningful. Against a cohort where the average is $458, they’re below market in a category employees increasingly compare.
Mployer’s benefits rating evaluates HSA and HRA funding levels as part of the Medical pillar score (alongside deductibles, premiums, and plan design) to show employers exactly where their cost-sharing strategy sits relative to their custom cohort.
Curious to see how your benefits compare?
Or Schedule a Demo to get started.
Sources
Mployer 2025 and 2026 Employee Benefit Plan Design Study, covering 50,000+ employer plans.
IRS Revenue Procedure 2025-19: 2026 HSA contribution limits ($4,400 single / $8,750 family), HDHP minimum deductibles ($1,700 single / $3,400 family), and HDHP out-of-pocket maximums ($8,500 single / $17,000 family).
Fidelity Investments Retiree Health Care Cost Estimate, 2025.

The Blind Spot at the Center of Your People Strategy
Benefits are one of the most powerful weapons in your people strategy. Used well, they help you attract candidates who would otherwise choose a competitor, retain employees who might otherwise leave, and signal to your workforce that you’re invested in them beyond the paycheck. Used poorly, or just blindly, they drain budget without delivering on any of those goals.
Here’s the uncomfortable truth: most employers are using this weapon without knowing if it’s loaded.
According to the U.S. Bureau of Labor Statistics, benefits represent nearly 30 cents of every compensation dollar for private industry employers — $13.79 per hour worked, against $32.36 in wages. For a company with 200 employees, that’s often $3 million or more in annual benefits spend. Yet almost no employer can answer the most basic strategic question about that investment: are we contributing too much, too little, or exactly right to achieve our people goals?

Are you overspending on a medical plan that employees don’t value relative to peers? Underspending on leave in a market where competitors have pulled ahead? Offering a life insurance benefit that looks generous on paper but ranks below market against companies actually competing with you for talent? Without a true benchmark, you don’t know. And without knowing, you can’t make a strategic decision, you can only make an annual one.
Why Accurate Benefits Benchmarks Are Hard to Come By
Getting a meaningful benefits benchmark is genuinely difficult, even for the best brokers in the market. The challenge isn’t effort or intent. It’s data. The two most commonly cited industry sources, Mercer and Kaiser, each contain approximately 2,000 employer plans distributed across eight major industries. Filter further by region and company size, the only way to get a more accurate comparison, and you’re benchmarking against five or six peers.
That’s not a benchmark. That’s a conversation at a conference.
The best brokers know this, and they look for better data. Mployer aggregates and rates benefit plans for over 75,000 employers, drawing from direct employer surveys, broker-shared plans, public filings, and claims data. That’s the sample size required to build a custom cohort that actually reflects your market: your industry, your region, your size. Not a national average. Not an approximation. A real peer group.
Every Benefits Package Falls on a Bell Curve
Benefits competitiveness follows a normal distribution. When you plot tens of thousands of employer plans against each other, a bell curve emerges, and every employer lands somewhere on it.
Mployer rates plans across five tiers:
- Top Benefits — An elite package surpassing industry standards. Strong retention and recruitment tool, though likely at a higher cost to the employer.
- Market Leading — Materially above market. Demonstrates a meaningful commitment to employee well-being.
- Market Competitive — Solid, in line with industry norms. Balances employee needs with cost.
- Below Market — Modest compared to peers. May create headwinds in recruiting.
- Market Laggard — Below industry norms. Employers here will face measurable challenges retaining and attracting talent.
Like any bell curve, employers are distributed across all five tiers — from those offering standout packages to those with room to grow. The question isn’t which tier you hope you’re in. It’s which tier you’re actually in.
Our Plan Evaluation Methodology
Mployer aggregates employer investment and scores across four pillars of your benefits package, combining them into an overall rating benchmarked against your custom cohort.
Medical — Your largest cost driver.
Monthly premium (single and family), employer contribution percentage, deductible (single and family), maximum out-of-pocket, HSA/HRA employer contribution, plan type mix (PPO, HDHP, HMO, POS), and funding structure (fully insured, level-funded, or self-funded).
Ancillary — The supporting benefits employees notice more than employers think.
Dental offer rate and employer contribution percentage, vision offer rate and contribution, life insurance as a multiple of salary, short-term disability percentage of salary and maximum weekly benefit, and long-term disability percentage of salary and maximum monthly benefit.
Leave — Increasingly a deciding factor for candidates.
Total vacation days by tenure, paid sick days, paid holidays, parental leave (birth and non-birth parent), paid family leave, and flexible or remote work availability.
Retirement — A long-term signal of how much you invest in your people.
401(k) offer rate, employer match percentage, vesting schedule, auto-enrollment, and auto-escalation features.
Each data point is measured against employers who look like you. A PPO deductible that’s competitive for a technology company on the West Coast may be below market for a manufacturing company in the Midwest. Context is everything. National averages erase it.
Your Employees Are Watching
More than half of employees (57%) say they would leave their current job for one with better benefits. Nearly one in three say they would accept lower pay in exchange for a richer benefits package. These aren’t survey artifacts — they show up in time-to-fill metrics, turnover rates, and exit interview data.
Benefits aren’t soft. The cost of a mis-positioned benefits package shows up on your income statement — in recruiting fees, onboarding time, and lost productivity. It just rarely gets traced back to the source.
Know Where You Stand. Put It to Work.
Thousands of employers — from growing mid-size companies to large national organizations — use Mployer to rate their benefits package and understand exactly where they stand. The rating is free, covers all four pillars, and is built against a cohort matched to your industry, region, and size.
Employers who receive a Market Competitive, Market Leading, or Top Benefits rating gain access to a suite of ready-to-use recognition materials: offer letter language, employee-facing benefits guides, social media assets, and digital badges for careers pages and job postings. Independent validation of your benefits quality is a recruiting signal that most employers don’t have — and the data shows what happens when they use it: 9x more candidates when the rating is included in job postings, 25% faster time-to-fill, and 15% lower voluntary turnover.
Employers with room to improve get something equally valuable: a precise, pillar-by-pillar picture of what’s affecting their score and where a targeted investment would move the needle most.
Either way, you leave knowing something most employers don’t: exactly where you stand.
Sources
U.S. Bureau of Labor Statistics, Employer Costs for Employee Compensation, December 2025.
Mployer 2025 and 2026 Employee Benefit Plan Design Study, covering 50,000+ employer plans.





.avif)
.png)
.png)





