Captive Agent

In insurance, a captive agent is a licensed insurance agent who works exclusively for a single insurance company. The agent's role is to sell and service insurance policies offered by their company to customers.

Here are some key features of a captive agent:

  • Exclusive relationship: Captive agents work exclusively for a single insurance company and are contractually obligated to sell that company's policies.

  • Limited product offerings: Captive agents are only able to offer insurance policies provided by their company and cannot offer products from other insurance companies.

  • Incentivized to sell: Captive agents are typically compensated through commission-based sales and may receive additional incentives from their company for meeting sales goals.

  • Knowledgeable about company products: Captive agents have specialized knowledge of their company's insurance products, underwriting guidelines, and claims processes, which allows them to provide in-depth information and guidance to customers.

  • Service-oriented: Captive agents provide ongoing service and support to their customers, such as helping with claims and answering insurance-related questions.

Example:

An example of a captive agent in insurance is an individual who works as an agent for State Farm Insurance. The agent is only able to offer insurance policies provided by State Farm and is contractually obligated to sell the company's policies exclusively. The agent is incentivized to sell State Farm's products and may receive commissions and bonuses for meeting sales goals. The agent has specialized knowledge of State Farm's insurance products, underwriting guidelines, and claims processes, which allows them to provide in-depth information and guidance to customers. The agent provides ongoing service and support to their customers, such as helping with claims and answering insurance-related questions.

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