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Catalyst

Market analytics and prospecting for leading benefit and commercial producers, PEOs, and carriers.

Trusted by leading brokers and consultants

What is Catalyst

Catalyst is the leading market-analytics and prospecting platform for benefits and commercial producers, PEOs, carriers, and 401(k) advisors. Across 5M+ enriched companies, it pairs proprietary signals you won't find anywhere else — real-time alerts, first-party intent leads, and churn and compliance risk — with individual-level tracking of buyer motivations, decision-maker job moves, and employee benefit rankings, plus embedded data assets like claims analytics, plan benchmarking, and carrier network pricing. No other platform brings this depth of market intelligence together in one place.

The problem Catalyst solves

Growth and market analytics for employer insurance lags other spaces.

Shallow data

Generic sales tools lack benefits-specific detail: funding, plan design, broker-of-record, renewal timing.

Reporting, not insight

Legacy tools show you the data. They don't tell you where to act, or guide the next move that actually wins business.

5500 or workers'-comp sourced

Built on the same public 5500 and workers'-comp filings everyone else has — limited, generic, and no edge over the competition.

Key Features

Why industry-leaders use Catalyst to grow and retain.

Base analytics layer

5M+ Enriched firms

Firms enriched with benefits and workers’ comp data.

Firmographic stats

Employees, revenue, and growth rates on every firm.

40M HR, finance & risk buyers

The individual decision-makers who choose coverage.

Proprietary data & models

100K Proprietary benefit plan designs

A proprietary library to benchmark funding, structure, and cost.

Claims analytics

Claims, Rx, and stop-loss trends at the employer level.

Proprietary modeling & datapoints

Derived scores, flags, and calculations not in raw filings.

Embedded data assets

Employer-carrier network details

Network relationships and negotiated rates, by employer.

Broker & carrier license & appt. enrichment

Verified producer and carrier licenses and appointments, by state.

Workplace safety

OSHA, DOT, and risk monitoring — over $1B in fines tracked.

Individual-level tracking

Insurance buyer job movement

Know when HR, finance, and risk decision-makers change jobs.

Employee benefit rankings

How employees rate their benefits, on every profile.

Buyer motivations

Attributes, motivators, and drainers on key contacts.

Real-time alerts & recommendations

Real-time alerts & recommendations

Notifications on renewals, risk, and job changes across your market.

Industry’s only first-party intent leads

Which employers are researching brokers and benefits while in-market.

Key signals

Early warning on churn risk and compliance exposure.

AI agents continuously monitor every segment above — identifying changes and driving relevant, real-time alerts.

Who we support

A unified analytics ecosystem supporting employer-partners.

Benefits Producers

Group medical, Rx, stop-loss, and ancillary intelligence built on enriched 5500 data, benefits ratings, and renewal timing.

Commercial Producers

Commercial Lines and workers' comp: decision-maker data, renewal timelines, and compliance insights from state filings, OSHA, and DOT.

401(k) & Wealth Management

PEO and retirement: a nationwide dataset of employers working with a PEO, plus plan-level retirement data — contributions, design, fees, returns, and providers.

PEOs

Nationwide visibility into employers working with a PEO — relationships, plan data, and movement in and out.

Commercial Carriers

Commercial lines and workers' comp market intelligence for carriers writing employer risk.

Benefits Carriers

Group medical, Rx, and ancillary market-share and plan intelligence for benefits carriers.

Get started now

Give it a chance, start using Catalyst now — for free.

Put market intelligence to work today. Search any employer or market, or start from a common query.

Why advisors trust it

Catalyst by the numbers

1.5B+
Data points
Proprietary data points powering the platform.
5M+
Employer profiles
Enriched employer profiles you can search and act on.
10,000+
Buyer job changes / mo
HR and finance decision-maker moves tracked each month.

Your AI agent

Catalyst: your AI agent.

Catalyst doesn't just surface data. It works alongside you — finding in-market employers, verifying decision-maker contacts, and drafting the outreach that wins the meeting.

C Catalyst AI Online
Which employers in Middle Tennessee are in-market for a new broker?
Catalyst 14 self-funded employers are showing first-party intent this month. Three have a Q1 renewal and a recent HR leadership change — the strongest openings.

Pricing

Start free. Upgrade if you use it and find value.

Same Catalyst data across every plan. Paid tiers add higher limits, intent signals, and integrations.

Free
$0 / month

For getting started and occasional research.

Included

  • Search & view benefits filing detail
  • 10 AI-powered searches per day
  • Employer profiles & benefits ratings

No credit card required.

Get started for free
Core
$99 / month

For active producers managing a book.

Everything in Free, plus

  • Higher search limits
  • Real-time alerts on your book
  • Verified contact reveals
  • Saved searches & filters
Get started for free
Enterprise
Let's talk

For carriers and large brokerages.

Everything in Premium, plus

  • Native CRM access
  • SSO & team seats
  • Dedicated support
Talk to sales

All paid tiers require a 12-month minimum.

MCP Access

MCP: Access Catalyst from your current AI platform directly.

Bring Catalyst's market intelligence and employer data straight into the AI tools your team already uses.

Real answers, not AI slop

Access Catalyst's employer profiles, benefits ratings, intent signals, and verified contacts directly from your MCP — so you get real, sourced answers, not generic AI slop.

Works with the LLMs you use

Connect Catalyst through the AI platforms your team already relies on — no new tools to learn.

ClaudeOpenAIPerplexityGemini

Secure by design

Your information is always protected. Enterprise-grade security with data encrypted in transit and at rest.

SOC 2SSOEncryption

FAQ

Questions we get most often on Catalyst.

A market-intelligence and prospecting platform for benefits and commercial-lines producers, built on enriched 5500 filings and proprietary data.

Brokers, carriers, PEOs, 401(k) advisors, and service providers who prospect and manage a book in the benefits and commercial-insurance market.

Generic tools infer interest from web activity and are built for software sales. Catalyst is benefits-specific: real employer filings, benefits ratings, renewal timing, first-party intent, and verified benefits decision-makers.

Employer profiles from enriched 5500 filings, benefits ratings, funding type and plan design, broker-of-record, verified HR/finance contacts, intent signals, and commercial-lines / workers'-comp and retirement data.

Real-time alerts on renewals, job changes, risk, and sentiment, plus first-party intent signals and filters by funding type, size, industry, and geography — so outreach is timed and targeted.

Yes. A free API feeds Catalyst data into Salesforce, HubSpot, Tableau, or Power BI; Enterprise adds native CRM access and SSO.

No. Catalyst starts with 5500 filings but enriches and amplifies them with additional sources plus proprietary custom fields, flags, and calculations not available in the raw filings.

Right away, and for free. Click "Get started for free" to create your account and log in.

Identify employers who need a great partner like you — with strategies to build a better plan and outcomes.

Enriched employer profiles, benefits ratings, first-party intent signals, and verified contacts — timed so you act first.

Get started for free