Implemented a full lead generation campaign and tracking system.Worked closely with various stakeholders, including Studio III and Allergan, to develop and implement strategies that maximized user engagement and revenue.Directed lead management and reporting functions, utilizing advanced analytics to track performance metrics, optimize lead generation, and refine strategic initiatives.Led the review and enhancement of SEO strategies and paid media campaigns, focusing on improving performance, cost efficiency, and search visibility.Developed and executed high-impact content strategies across multiple channels, ensuring alignment with organizational goals and audience engagement.Managed key systems and platforms, overseeing integration and data accuracy to support operational efficiency and customer experience.Spearheaded the creation and maintenance of marketing materials, ensuring consistency with brand guidelines and effective communication of key messages.Oversaw the management of content updates and online reviews, enhancing digital presence and fostering positive customer interactions.In this role, I leveraged my expertise in digital strategy, content creation, and stakeholder management to drive substantial growth and support organizational objectives.