For 4 generations, we have been a family owned business committed to serving all of your automotive needs whether it be sales, leasing, service, parts, body shop, internet, accessories, quick lube or just information. Your complete satisfaction has always been our first priority and we appreciate the opportunity to earn your business. Since we opened the doors of our first dealership on Main Street in Ottawa, our motto has always been: "OUR CUSTOMERS ARE OUR FRIENDS"​ We have ten separate showrooms, seven mechanical and repair centers, seven parts departments, seven reconditioning departments and over 300 employees located on seven campuses through the County. The dealership teams are servicing nearly 80,000 vehicles per year and the sales departments are keeping pace as one of the largest dealer groups in the country. The Bill Walsh Team has held the very top rank in Customer Satisfaction in our General Motors Service Departments each and every month since 2001. The Bill Walsh General Motors dealerships are multi-year winners of the prestigious GM Mark of Excellence awards. The Bill Walsh Chrysler dealerships have been Five Star certified since the program's inception! These are accomplishments achieved by only a limited number of dealerships NATIONALLY! General Motors, in fact, said about the Bill Walsh organization that "being named a recipient of the GM Mark of Excellence Awards is an accomplishment reserved for only a very few outstanding organizations in the GM family, and [the awards] are a symbol of exceptional individual performance"​. Each year, Bill Walsh has achieved recognition awards for industry leading advancements in technology, performance, facility improvements & design, training standards, employee quality and customer care initiatives. Many of the Bill Walsh team members have also been nationally recognized for their leadership and individual commitments to excellence.

Welcome to the Sterling Automotive Group, a Louisiana dealership that includes Sterling Kia, Sterling Ford Lincoln, Sterling Hyundai, Sterling Dodge Chrysler Jeep Ram, Sterling Buick GMC, and Sunbelt Motors used cars. Whether you are looking for a new or used Buick, Chrysler, Dodge, Ford, GMC, Hyundai, Jeep, Kia, Lincoln or Ram car, truck, or SUV you will find it here. We have helped customers from Abbeville, Breaux Bridge, Broussard, Carencro, Church Point, Crowley, Lafayette, New Iberia, Opelousas, Rayne, Saint Martinville, Scott and Youngsville find the new or used vehicle that fits their budget. We know that prospective customers are extremely well educated when researching their next vehicle. Sterling Automotive Group has made it easy to get all the available vehicle information so you can spend less time researching and more time enjoying your purchase. Check out our new and used vehicle inventory: As a premier Louisiana Buick, Chrysler, Dodge, Ford, GMC, Hyundai, Jeep, Kia, Lincoln and Ram dealer, we have a huge selection of new and used vehicles from which to choose. Sterling Automotive Group online and offline customers enjoy special vehicle offers every day. We offer Buick, Chrysler, Dodge, Ford, GMC, Hyundai, Jeep, Kia, Lincoln and Ram service & parts, an online inventory, and outstanding financing options, making Sterling Automotive Group the preferred dealer for Abbeville, Breaux Bridge, Broussard, Carencro, Church Point, Crowley, Lafayette, New Iberia, Opelousas, Rayne, Saint Martinville, Scott and Youngsville. Ready to set up a test drive? Visit one of our Lafayette, LA area dealerships today.