Controlled business in insurance refers to the business that an insurance agent or broker places with the insurer that they are affiliated with. The term "controlled" implies that the agent or broker has some degree of control over the business that they place with their affiliated insurer.
Here are some key features of controlled business in insurance:
• Affiliation: Controlled business arises from the relationship between an insurance agent or broker and the insurer that they are affiliated with.
• Incentives: Agents or brokers may be incentivized to place more business with their affiliated insurer through various means such as higher commissions, bonuses, or other rewards.
• Regulation: The insurance industry is heavily regulated, and regulators are particularly concerned about controlled business because it may create conflicts of interest that could harm consumers.
• Disclosure: To address these concerns, regulators may require agents and brokers to disclose their affiliations with insurers and any incentives that they receive for placing business with a particular insurer.
For example, an insurance agent may be affiliated with an insurer and receive a higher commission for placing business with that insurer. The agent may have some degree of control over the business they place with that insurer, such as steering clients towards that insurer or offering incentives to clients to purchase policies from that insurer. Regulators may require the agent to disclose their affiliation and any incentives that they receive to ensure transparency and protect consumers.