Identity Branding is the premier training organization for the insurance and financial service industry and its leading companies, executives, agents and more. In 1999, after 30 award-winning years as a sales and marketing leader in the insurance and financial services industry, Robert Krumroy, CLU, ChFC set out to develop a new kind of marketing model leveraging his insider expertise. Krumroy’s groundbreaking "Prospecting Made Easy"​ process is the foundation for Identity Branding: We teach agents to move beyond desks and corporate logos, brand themselves and build real client and prospect relationships. As our clients know, our prospecting model consistently leads to marked improvements in sales, retention and recruiting. Over the years, thousands of agents, managers and others have benefitted from Identity Branding’s interactive training classes, seminars, books and more. With us, they gain the knowledge, tools and confidence to develop powerful personal strategies focused on successfully engaging highly qualified prospects and creating lasting client relationships. Today, Identity Branding features four expert instructors, including Robert Krumroy, as well as a comprehensive library of 8 books, 21 marketing mini-booklets and numerous kits designed to help agents and managers achieve the results they’ve dreamed about since starting their careers.