I believe success emanates from simplicity and consistency. Motivated by my desire to be No. 1 in anything I do. The list below are ten reasons you should use me to assist you in your mortgage needs.1. Work a ‘real’ eight-hour day. Focusing for a solid eight hours per day is what it takes to be successful in this industry.2. Always call people back. Whether it’s good news or bad news, prompt service keeps you top of mind.3. Always handle the borrower’s transaction as if it were your own. Lee’s Golden Rule says whether it’s a $50,000 loan or a $5 million loan, treat it with the same high regard.4. Spend an extra five minutes up front to make 100% sure that your borrower qualifies without question.5. When you tell a real estate agent or business partner that the borrower or client qualifies, be absolutely sure that the person qualifies.6. Do what you say and say what you do. This is essential to establishing trust.7. Consistently update your clients on their loan process, such as when the file is approved, when the file goes to docs, when the file is funded, etc.8. Before you go home at night make sure all calls and emails are returned.9. Keep your borrowers, real estate agents and business associates tethered to your business with constant real time communication.10. Surround yourself with a company — and with employees — who have the same common goal – to always be No. 1.